A look back at DMC's History!
Englishman Norman Walton establishes Queen City Secretarial Services.Norman found a need for direct mail services in his time as a sales rep for fordigraph folding machines. He found his clients would rather pay someone else to fold their letters then spend the money on a Fordigraph machine. All letters and envelopes are printed with a typewriter, folded with a fordigraph machine and enclosed into envelopes manually.
DMC RegisteredThe Direct Mail Centre of Australia Pty Ltd was registered as a company, making it the first registered mailing house in Australia
New owner - Ian McLauchlanDMC is purchased by Ian McLauchlan who at the time was running two competitive companies; AUTO-TYPE & AUTO-MAIL. These 3 companies merged and kept the name The Direct Mail Centre of Australia.
Inserting gets AutomatedDMC installs its first automated enclosing machine (Phillipsburg) after acquiring the John Martins account.
Xerox Printers InstalledFirst Fuji Xerox printers are installed at the DMC as the need for better quality printing with a quicker turnaround is required. (DMC still uses Fuji Xerox printers to this day)
Direct Addressing of EnvelopesSANWA Inkjet printers are introduced for the direct addressing of envelopes. This supersedes self-adhesive labels, the addressograph system and the typewriter. The DMC has since upgraded to an Intelmail Inkjet printer capable of addressing 20,000 envelopes per hour.
New Owner - Lawson FamilyThe Lawson Family purchases The Direct Mail Centre of Australia.
Adelaides Largest ever MailingAdelaide largest ever single mail lodgement is made by the DMC for the SEO's local government elections. Approx 1.2million items.
60 yearsDMC celebrates its 60th Anniversary.
DMC moves to EdwardstownAs business grows, DMC Australia moves out of the city to South Road Edwardstown. The new building is 2x the size of the previous city location whilst also giving the DMC main road frontage.